Our client is one of the world’s leading finance brokers for high net worth individuals, business owners and companies. Established in 2007 the company now boasts 6 global locations. They source and negotiate finance to buy property, grow businesses, invest in new opportunities or create liquidity.
They have an enviable reputation for arranging mortgage solutions for even the most complex of financing scenarios, enabling them to have been part of some of the largest mortgage transactions in the UK and across the globe.
The Business Challenge
This finance broker was already well-established in the UK but recognised that their clientele were based across the globe so their online presence needed to be expanded and developed into an international online presence. Their goal was to reach and engage with new clients online from wherever they were located in Europe, USA, Far East and Middle East.
The Ditto Digital Solution
Ditto Digital carried out an in-depth SEO Audit to identify issues that could be impacting the company’s international search presence. This International SEO campaign also required us to advise on the best website structure to target an international audience and to develop a bespoke link-building strategy to acquire high-quality backlinks from a range of target countries.
During the campaign, ranking visibility across a wide group of keywords increased from 40% to 54% with multiple page 1 rankings in Google search across multiple countries. During a single month of the campaign, visitor numbers to the website from organic search increased by almost 42% as a direct result of the page 1 rankings.
The Results
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