Keyword Cannibalisation And How To Avoid It
Google receives over 75,000 searches per second, this equates to over 6 billion searches every day. The key to successful SEO ranking will ensure your web content gets seen by people lookingRead More…
Google receives over 75,000 searches per second, this equates to over 6 billion searches every day. The key to successful SEO ranking will ensure your web content gets seen by people lookingRead More…
YouTube now sees over 2 billion users logged in monthly. It began life a little over 17 years ago, and it is now under the Google umbrella. With 6 out of 10Read More…
In this post we discuss the differences between Lab Data, Field Data & Origin Summary data which are necessary in order to analyse Core Web Vitals data to improve user experience andRead More…
Also known as split testing, A/B testing is used to describe a randomised experimental process where you show two or more versions of a variable, such as a web page or pageRead More…
No matter how successful your internet marketing and organic SEO campaign there is always room for improvement – room to increase rankings, attract more visitors and make more sales. But success doesn’tRead More…
There are many techniques that SEO professionals use to obtain good quality backlinks for client websites. Some seem to be regularly mentioned across SEO articles online yet, in my 12+ years’ experience,Read More…
Rankings dropped suddenly? There can be numerous reasons why. Use our 17-point SEO checklist to track down the cause and rectify it.
Updated: 31 January 2022 Google’s Page Experience algorithm, of which the 3 Core Web Vitals metrics are a part, was released in mid-June 2021 and gradually rolled out over the summer ofRead More…
Ditto Digital Founder & MD, Michelle Symonds, appears as a guest on the Enterprise Doctor Business Podcast. Listen to the podcast on Youtube or read the transcript below… Mark Harris Hello, andRead More…
I’ve been working with an existing UK-based client to better engage their international web visitors, who make up almost 50% of their total visits. This international audience is a diverse bunch fromRead More…
On-page SEO (also known as on-site SEO) in simple terms, is everything we can do on our website to affect SEO. Every page is unique and has its own necessary optimization. The concept both refers to individual webpages, and the whole site.
One of my favourite aspects of technical SEO is analysing and trying to create the perfect backlink profile – a real labour of love. Especially since it’s practically impossible to craft theRead More…
Do you have an SEO strategy in place? If so, answer this question: has it helped you increase rankings, web visits and sales? If not, here is the question you needRead More…
Most technical problems on websites are easy to fix once you are aware they exist, but if you don’t know they exist they could be holding back your digital marketing efforts. SoRead More…
If you’ve read anything about Search Engine Optimisation (SEO) then you will probably have come across the terms dofollow or nofollow. But what on earth do they mean? Nofollow Links Links or hyperlinksRead More…
A recent “Digital Conference” I attended seemed like it would be right up my street – after all Ditto Digital, as a digital marketing company, falls fairly and squarely into the digitalRead More…